After five years at ABURY – living and working in many different countries, with designers from various backgrounds, in craft communities with unique cultural heritage – we encountered many amazing people and breathtaking stories.
On our journey we also encountered the biggest disaster in fast fashion history: Rana Plaza. It reminded us all that we cannot look away and that it is important to ask where our products have been made, by whom, and under which circumstances.
We learned from you, our dear friends and customers, that you share the curiosity and will to embrace the rare and irregular, looking for the soul in a product. You want to know the stories behind the products in a transparent and authentic way.
This is why we created One of a Mind – a platform to celebrate the beauty and diversity of crafts, culture and people – strongly believing that together we are more than the sum of our parts.
We create “one of a kind” stories with an “of one mind” attitude.
One of a Mind takes you on a journey:
We zoom in, we zoom out. The value of a piece selected by ABURY goes beyond its design. DISCOVER foreign cultures and use all your senses by Touching Places, tasting Scenting Flavours from local food experts and dance with Catching Sounds that reflect the cultural vibe through your day and night.
Every piece selected by ABURY has its story. From sourcing the perfect garment to its very last stitch. Fall in LOVE and take A Closer Look at every single fibre, catch a glimpse Behind the Seams to gain in-depth knowledge about the materials and handcrafted techniques and see where developments in fashion meet your Taste for Trends.
There are humans behind every piece selected by ABURY who define and shape its identity from the core. CONNECT with our Handmade Heroes within
in-depth conversations, listen to aspiring Words of Wonder and embark on an adventure of True Travels experiencing the culture and its people first-hand.
We wish you a beautiful journey.